Florencebusiness: Place Marketing

02 2004

Florencebusiness: Place Marketing

- Florencebusiness is the new portal for place marketing and economic development in the metropolitan area of Florence. It grew out of the need, expressed in different areas by local and international companies, as well as by offices and organizations for economic development, Business Associations, training institutions and Head Hunters, to pool resources in an active container capable of representing and promoting the economic world of Florence in Italy and abroad.

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Visit Firenzebusiness to:

- learn about the Florence metropolitan area and its key sectors;
- consult a database containing business opportunities, periodically updated with the collaboration of the SUAP offices, Economic Development office and City Planning department of the municipalities in the Province of Florence;
- use the database of business proposals posted by Florentine companies and continuously updated with the collaboration of the Trade Category Associations;
request assistance:
- for the targeted search for a local partner in order to expand your sales network;
- to find just the right location;
- in the startup stage of the enterprise with the support of the B.I.C. (Business Innovation Center) and the S.U.A.P. (Unified Office of Business Activities);
in applying for EEC, national and local financial incentives;
- with the bureaucratic procedures for opening your local premises;
- in recruiting specialized personnel for your new company.
The portal is addressed to foreign entrepreneurs who want to expand their business in the Florence area, delocalizing their enterprise or developing business with Florentine companies. Thanks to Florencebusiness anyone can find the best partner or location.

Promoter agencies: the project was developed and implemented by Promofirenze in collaboration with the Province of Florence, the City of Florence and the Chamber of Commerce of Florence, with a view to facilitating the attraction of new investment to the metropolitan area of Florence and supporting the development of the existing businesses.

Local Network: Promofirenze is making this rich, innovative project available thanks also to the cooperation of a compact local network divided into areas of coordination, consisting of the Region of Tuscany, the Agency for Tourism, the other municipalities in the province of Florence, and Business Associations, Mountain Communities, Local Development Agencies, University and banking system, capable of responding to the many different needs of the enterprises, to make the process of settlement quicker and easier as well as more effective for the development of the business activities in the Florence area.

We hope that Florencebusiness, with its staff (info@firenzebusiness.it), can provide your company with valid, effective instruments for your growth and success.

Source by Silvia Michela Carrassi

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