Settimana della Comunicazione: Poche le Aziende Italiane che Comunicano

Mercoledì
22:22:46
Settembre
29 2010

Settimana della Comunicazione: Poche le Aziende Italiane che Comunicano

View 134.4K

word 223 read time 1 minute, 6 Seconds

Milano: Sono ancora poche le aziende italiane che investono sulla comunicazione e poche lo fanno nel modo corretto, lo rende noto il presidente dell’Osservatorio Giornalistico " Mediawatch, CarloVittorio Giovannelli, in occasione de La Settimana della Comunicazione 2010. Secondo i dati dell’Osservatorio sono circa 17.000 le aziende Italiane che investono in comunicazione e circa l’80% di queste lo fa in pubblicità , contro le 42.000 aziende della Gran Bretagna o le 35.000 della Germania.

“Sono convinto " spiega CarloVittorio Giovannelli " che sia importante ciò che si fa, ma che sia fondamentale comunicarlo e comunicarlo bene. La pubblicità è sicuramente un buon modo, ma non è l’unico: a mio parere l’ADV e l’ufficio stampa sono ottimi canali di comunicazione, senza escludere l’utilizzo del web nelle sue svariate forme. Rimangono comunque al primo posto in termini di ritorno le pubbliche relazioni svolte nelle giuste occasioni, riuscendo in questo modo a creare una fitta e proficua rete di networking.”

L’Osservatorio Giornalistico " Mediawatch da venti anni si occupa di promuovere l’etica nel giornalismo. Organizza cene d’incontro con i più grandi giornalisti o comunicatori del periodo, pianifica corsi di formazione in giornalismo e comunicazione, effettua ricerche e sondaggi sui maggiori fatti di attualità e svolge attività di PR e ufficio stampa per privati.

Per maggiori informazioni http://www.mediawatch.it/

Source by Mediawatch


LSNN is an independent editor which relies on reader support. We disclose the reality of the facts, after careful observations of the contents rigorously taken from direct sources, we work in the direction of freedom of expression and for human rights , in an oppressed society that struggles more and more in differentiating. Collecting contributions allows us to continue giving reliable information that takes many hours of work. LSNN is in continuous development and offers its own platform, to give space to authors, who fully exploit its potential. Your help is also needed now more than ever!

In a world, where disinformation is the main strategy, adopted to be able to act sometimes to the detriment of human rights by increasingly reducing freedom of expression , You can make a difference by helping us to keep disclosure alive. This project was born in June 1999 and has become a real mission, which we carry out with dedication and always independently "this is a fact: we have never made use of funds or contributions of any kind, we have always self-financed every single operation and dissemination project ". Give your hard-earned cash to sites or channels that change flags every time the wind blows , LSNN is proof that you don't change flags you were born for! We have seen the birth of realities that die after a few months at most after two years. Those who continue in the nurturing reality of which there is no history, in some way contribute in taking more and more freedom of expression from people who, like You , have decided and want to live in a more ethical world, in which existing is not a right to be conquered, L or it is because you already exist and were born with these rights! The ability to distinguish and decide intelligently is a fact, which allows us to continue . An important fact is the time that «LSNN takes» and it is remarkable! Countless hours in source research and control, development, security, public relations, is the foundation of our basic and day-to-day tasks. We do not schedule releases and publications, everything happens spontaneously and at all hours of the day or night, in the instant in which the single author or whoever writes or curates the contents makes them public. LSNN has made this popular project pure love, in the direction of the right of expression and always on the side of human rights. Thanks, contribute now click here this is the wallet to contribute


Similar Articles / Settiman...omunicano